For Immediate Release
February 03, 2010
Contact Information

Clare Graff
Dana Gordon
Brener Zwikel & Associates
Liz Benz,
Brener Zwikel & Associates



WHO: NFL Commissioner ROGER GOODELL; Florida Governor CHARLIE CRIST; Pro Football Hall of Famer and ESPN analyst STEVE YOUNG; ESPN Monday Night Football analyst RON JAWORKSI; Football great and Canon spokesperson ARCHIE MANNING; Miami Dolphins quarterback CHAD PENNINGTON and fullback LOUSAKA POLITE; New York Jets wide receiver DAVID CLOWNEY; Pittsburgh Steelers running back MEWELDE MOORE; Atlanta Falcons linebacker MIKE PETERSON; Denver Broncos linebacker DARRELL REID; retired NFL players JEFF FELLENBACH, TRENT GAMBLE, TYRONE KEYS, DARRELL MALONE, RYAN NECE and ED PERRY.

The NFL has constructed Youth Education Towns (NFLYETs) for 17 years in Super Bowl host cities. The NFL YET program is aimed at positively impacting youth in at-risk neighborhoods. There are two NFL Youth Education Towns in South Florida, one in Fort Lauderdale and one in Miami. The Miami NFL YET opened following Super Bowl XXIX and the Fort Lauderdale NFL YET opened as a legacy of Super Bowl XXXIII.

Current and former NFL players who received NFL Charities grants and NFL Youth Football Fund grants within the past year will host a youth football clinic for NFL YET children at the at the Fort Lauderdale Youth Education Town at 3:00 p.m. The clinic will be immediately followed at the same location by a press conference at 4:00 p.m. where NFL Commissioner ROGER GOODELL will announce a $1 million NFL Charities donation to the two South Florida NFL YETs and celebrate the ways that the centers have benefited the surrounding community. Commissioner Goodell will be joined by government officials, host committee members, Miami Dolphins representatives and NFL players including Pro Football Hall of Famer and ESPN analyst STEVE YOUNG; ESPN Monday Night Football analyst RON JAWORKSI; Miami Dolphins quarterback CHAD PENNINGTON; and Denver Broncos linebacker DARRELL REID. Young, Jaworski, Pennington and Reid will also participate in the youth football clinic from 3:00- 4:00 p.m.

This year, funds donated by the NFL and the South Florida Super Bowl XLIV Host Committee will be used to fund building expansion at the Miami NFL YET and programmatic enhancements, equipment upgrades to the multi-media lab and the establishment of an endowment in Ft Lauderdale. The press conference will also include the announcement of a donation of photography equipment valued at $150,000 by Canon, a community partner of the initiative, to fund the use of photography equipment by youth at each of the 13 NFL Youth Education Towns across the country. Canon will also participate in the youth football clinic, hosting a photography station as part of the event. Canon spokesperson ARCHIE MANNING will participate in the press conference.

WHEN: Thursday, Feb. 4, 3:00-4:30 p.m.

Youth football clinic begins at 3:00 p.m., Press conference begins at 4:00 p.m.
* A bus will depart the Media Center for this event at 3:00 p.m. Media are welcome to use the bus service.

WHERE: Ft. Lauderdale Youth Education Town (2621 S.W. 15th Street, Ft. Lauderdale, Fla. 33312)

EVENT CONTACT: Clare Graff at 212-450-2435/917-816-2885 or
On-site: Dana Gordon at 856-397-2917 or


WHAT: NFL players turned businessmen, and Fort Lauderdale locals KEITH SIMS and PAT BALLAGE; Other panelists include developer RON BERGERON, local small business owner CARRIE CHILDS

Keynote speaker: former NFL player, philanthropist and part owner of the Atlanta Falcons WARRICK DUNN

Moderators will be WPLG anchor KRISTI KRUEGER and Editor of the South Florida Business Journal KEVIN GALE

The South Florida Regional Planning Council and 20 of the area’s leading small business professional leadership and development organizations will join the NFL and Sprint to host the “Super Bowl XLIV Business Leadership Forum,” an event that will bring together corporate leaders, up-and-coming business executives, entrepreneurs and small, minority and women business owners to discuss leadership, winning business strategies and realities of a diverse workplace in America.

NFL players turned businessmen, such as Fort Lauderdale locals KEITH SIMS and PAT BALLAGE, will be joined by nationally recognized business leaders during a 60-minute exchange of thoughts, perspectives and business strategies, led by WPLG anchor KRISTI KRUEGER and KEVIN GALE, Editor of the South Florida Business Journal.

A networking reception will precede the forum in DeSantos Hall at Nova’s H. Wayne Huizenga School of Business and Entrepreneurship (same address/across the courtyard). The forum and reception are ticketed events.

WHEN: Thursday, Feb. 4 from 5:00-8:00 p.m.

WHERE: Miniaci Theater on the campus of Nova Southeastern University in Fort Lauderdale (3301 College Avenue, Fort Lauderdale, Fla., 33314)

EVENT CONTACT: Clare Graff at 212-450-2435/917-816-2885 or


WHO: Miami Dolphins players, including cornerback VONTAE DAVIS, cornerback NATE JONES, running back LOUSAKA POLITE, defensive end PAUL SOLIAI; Cleveland Browns wide receiver JOSH CRIBBS; Kansas City Chiefs wide receiver DWAYNE BOWE; former NFL punter SEAN LANDETA

More than 500 children from military families, local schools and Special Olympics programs will learn flag football fundamentals, sportsmanship and teamwork from current and former NFL players as well as area youth coaches. All NFL Youth Football activities will take place at the clinic fields within NFL Game Day Fan Plaza, adjacent to Sun Life Stadium. Clinics are open for pre-selected children throughout Super Bowl week.

WHEN: Thursday, Feb. 4 from 10:00 a.m. - 3:00 p.m.
- Children of military families from Homestead Air Reserve Base - 11:00 a.m., 12:00 p.m. and 1:00 p.m.

WHERE: NFL Game Day Fan Plaza (located adjacent to Gates F, G and H at Sun Life Stadium)

EVENT CONTACT: Clare Graff at 212-450-2435/917-816-2885 or


WHO: Miami Dolphins offensive lineman NATE GARNER; Cleveland Browns wide receiver MIKE FURREY

WHAT: Rebuilding Together joins with its local Miami-Dade affiliate and the NFL for the 15th-Annual “Kickoff to Rebuild” project. Since 1995, Rebuilding Together has partnered with the NFL to bring its mission of preserving affordable homeownership and revitalizing communities to Super Bowl cities.

This year several hundred volunteers including current NFL players, Miami area community leaders, and local and national sponsors are mobilizing to revitalize the community of Coconut Grove by providing no-cost home repairs that embrace healthy and safe housing principles.

The Steve Harvey Morning Show will be broadcasting live from the project site as volunteers are busy at work. Coconut Grove is an historic neighborhood characterized by its rich diversity of culture and old homes, located five miles from downtown Miami.

WHEN: Thursday, Feb. 4, 12:00 p.m. press conference

WHERE: Corner of Elizabeth St. and Thomas Ave. in Coconut Grove

EVENT CONTACT: Becky Carter at 202-302-1139


WHAT: The Why Not Sports, Inc. 2010-Sports Career Expo is a one-day sports career conference for high school student athletes designed to enlighten them on athletic and non-athletic sports career opportunities. It will include a series of workshops, panel discussions, and exhibitors fair. More than 700 students from Miami area high schools will attend the free event. While there, they will be exposed to professional athletes and sports industry executives including current NFL players.

WHEN: Thursday, Feb. 4 from 9:30 a.m.—2:00 p.m.

WHERE: American Senior High School (18350 NW 67th Ave., Miami, 33015)

EVENT CONTACT: Nenette A. Chambliss at 678-471-5064 or


WHO: Miami Dolphins players, Miami Dolphins players, including cornerback NATE JONES; wide receiver BRIAN HARTLINE; guard DIMITRI TSOUMPAS.

WHAT: The 5th Annual NFL Charities/ Super Bowl Celebrity Bowling Classic will team four amateur bowlers with a different celebrity, including current and former NFL players and members of the Pro Football Hall of Fame. Prizes will be awarded to members of the top three finishing teams. Each bowler will also receive a commemorative Super Bowl bowling ball and pin and a gift bag of official Super Bowl apparel from Reebok.

WHEN: Thursday, Feb. 4 at 8:00 p.m.

WHERE: SpareZ Lanes (5325 South University Drive, Davie, Fla. 33328)

EVENT CONTACT: Nick Nicolosi at 201-489-0049 or at


WHAT: Hosted by the South Florida Super Bowl Host Committee, Super Clematis by Night will feature a meet-and-greet session with NFL players, a parade, drill teams, cheerleaders, interactive sports, a drumline competition and a concert at Meyer Amphitheatre.

WHEN: Thursday, Feb. 4 from 5:00 – 11:00 p.m.

WHERE: Meyer Amphitheatre on Clematis Street (104 Datura St., West Palm Beach, Fla., 33401)

EVENT CONTACT: David Silverstein, South Florida Super Bowl Host Committee, at 305-614-7553/305-803-1234 or

These events are part of the 50 NFL charitable activities and community outreach programs taking place in throughout South Florida in the days leading up to Super Bowl. As part of those events, the NFL teamed with Bank of America to host the NFL PLAY 60 Pro Bowl Community Blitz last week. Bank of America’s commitment to the community continued throughout Pro Bowl weekend with a $100,000 donation to Feeding America, based on the number of touchdowns scored during the game through the Bank of America Scores Against Hunger program.