For Immediate Release
September 14, 2010
Contact Information

Version 2.0 Communications
Rob Halpin

(BPRW) SC Direct Announces Celebrity Style for Less Interactive Contest and Especially Yours Fans to Judge Who Best Emulates Of-the-Moment Celebrity Looks

(BLACK PR WIRE) (September 14, 2010) BOSTON--(BUSINESS WIRE)-- Two of the Internets premier names for wigs, hairpieces, extensions and accessories, and Especially Yours invite you to emulate the hottest celebrity looks and take part in the Celebrity Style for Less competition. This competition is perfect for the hair Fashionista who knows how to achieve the sexiest Hollywood looks from todays hottest stars.

The contest, which is now officially open, asks wig consumers to send in their best celebrity look by using wigs and fashion accessories from the and Especially Yours collections to mirror their celebrity doppelganger. From September 14 until September 30, the contest will be open and entrants will be asked to e-mail pictures of themselves in a wig alongside an additional picture of the celebrity whose look they are aspiring to achieve to Three finalists will be selected, and and Especially Yours Facebook fans will decide whose look is most authentic.

Winners will be featured in a fabulous editorial spread on the and Especially Yours Web sites. Winners will also receive two free wigs and one free hair fashion accessory from the many and Especially Yours collections. Winners will be announced in October. For more information about the contest please join the fan page on Facebook, and follow us on Twitter.
The aim for Celebrity Style for Less is to show our customers that its both affordable and achievable to emulate the hottest Hollywood looks with our wigs and accessories, says Colleen Cheney, chief fashion consultant, and Especially Yours. We look forward to seeing all of the amazing looks our customers will submit!
Source: SC Direct