For Immediate Release
November 16, 2020
Contact Information

For press inquiries:
Tameka Davis, Marina Maher Communications
Monique LeNoir
UNCF Communications

(BPRW) P&G’s Royal Oils and Gold Series Announce Ongoing Commitment to Support Black Women in STEM

The P&G brands are partnering with CVS and UNCF to award $200,000 in scholarships to Black women pursuing degrees in STEM subjects

(Black PR Wire) CINCINNATI--(BUSINESS WIRE)-- Black women have historically been underrepresented in the science, technology, engineering and mathematics (STEM) workforce. P&G brands Royal Oils by Head & Shoulders and Gold Series from Pantene are determined to help change that by supporting the growth and development of future Black female STEM-focused innovators through a new initiative. Together with CVS this fall, P&G will award $200,000 in scholarships to Black women pursuing a degree in STEM subjects at historically Black colleges and universities (HBCUs) and UNCF member schools, facilitated through long-time higher education partner UNCF (United Negro College Fund).

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The Rooted in Science scholarships will be administered by UNCF, an organization dedicated to helping as many talented, deserving Black men and women as possible get to and through college successfully. To apply for a scholarship, please visit Applications will be open from November 15, 2020 through January 4, 2021, and recipients will be announced on January 28, 2021. There will be 16 scholarship recipients who will be awarded $5,000 a year for up to two years. Scholarship funds are intended to help college juniors and seniors with expenses associated with the pursuit of their degrees as 45.9% of Black students enrolled in four-year public institutions complete their degrees in six years. This is partially because 65% of Black college students are independent, which means they must balance obtaining a degree with full-time work, family responsibilities and more.

“Providing these resources to young, Black women studying STEM is deeply important to P&G as we hope to help further diversify the field and pave the way for future generations,” said Lela Coffey, Vice President P&G Multicultural Hair Care. “STEM and diversity are at the core of our brands and ensuring representation of Black women in these roles is essential for developing future innovations in beauty and personal care products that continue to support and reflect the needs of modern Black women.”

Both P&G brands are #RootedinScience. Gold Series from Pantene was formulated by Black scientists, Ph.D.s, dermatologists and stylists, and provides superior moisture benefits. Through decades of cutting-edge innovation and technology, plus on-going research of textured hair, Royal Oils by Head & Shoulders was tested on African-ancestry hair for scalp and hair health.

Black men and women make up 11% of the U.S. workforce, but only hold 9% of the jobs in STEM. Even though our nation’s 100-plus HBCUs make up just 3% of colleges and universities, they produce 27% of Black students with bachelor’s degrees in STEM fields.

“During our 75 years of working together, P&G has been a very reliable partner for UNCF,” said Dr. Michael L. Lomax, president and CEO, UNCF. “With the COVID-19 pandemic raging across the United States and hitting communities of color particularly hard, we need as many students studying STEM fields as possible, as those careers are likely to be the bulk of our future pandemic frontliners—our future doctors, nurses, teachers and technologists. This new scholarship program helps fill a growing gap that HBCU students and other Black students have often fallen behind in due to a lack of funds. Thank you, P&G, for helping to open more doors to better futures for us all.”

You can stop by your local CVS to learn more about the scholarships and Royal Oils and Gold Series products.

About Royal Oils by Head & Shoulders

Developed specifically for textured hair by a team of Black scientists, Royal Oils by Head & Shoulders provides expertly designed scalp relief and luxuriously moisturized hair for all natural, relaxed, curly and coily crowns.

About Gold Series from Pantene

Gold Series from Pantene is a breakthrough line designed to provide strength and moisture for women with relaxed, natural, or transitioning hair. This superior care and styling line was co-created with scientists, stylists, and dermatologists who understand the unique needs of textured hair. Each product in the Gold Series collection is powered by Pro-V blends and protective conditioning and repair agents formulated to work together to improve moisture, strength, elasticity, smoothness, and shine.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit for the latest news and information about P&G and its brands.

About UNCF

UNCF (United Negro College Fund) is the nation’s largest and most effective minority education organization. To serve youth, the community and the nation, UNCF supports students’ education and development through scholarships and other programs, supports and strengthens its 37 member colleges and universities, and advocates for the importance of minority education and college readiness. UNCF institutions and other historically black colleges and universities are highly effective, awarding nearly 20% of African American baccalaureate degrees. UNCF administers more than 400 programs, including scholarship, internship and fellowship, mentoring, summer enrichment, and curriculum and faculty development programs. Today, UNCF supports more than 60,000 students at over 1,100 colleges and universities across the country. Its logo features the UNCF torch of leadership in education and its widely recognized trademark, ‟A mind is a terrible thing to waste.”® Learn more at or for continuous updates and news, follow UNCF on Twitter at @UNCF.

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Source: Procter & Gamble