Racquel White is a senior communications professional with more than 15 years experience in strategic communications and brand management across a broad sector of industries.
As the Communications Director for The Coca-Cola Company Eurasia and Africa Group, Racquel White leads the communications strategy across more than 90 markets, including the continent of Africa, Israel, the Middle East, Pakistan, India, Russia and Turkey. With responsibility for corporate, media, financial, marketing, executive and digital communications, Ms. White ensures capability development, and consistent strategy and execution.
During Ms. White’s 10-year tenure with The Coca-Cola Company, she has served in positions of increasing responsibility, including Communications Director for the Africa Group (based in Johannesburg) where she was responsible for Pan-African internal, external and executive communications, as well as Director of Shareowner Affairs. In that role, she engaged with the Company’s investor and shareowner base, as well as related individuals, non-governmental organizations, U.S. and European investors and advocacy groups that influence and impact key business and corporate policy issues. Her experience has also covered a broad range of media relations, internal communications and functional operation management including global business planning.
Prior to joining The Coca-Cola Company, Ms. White worked at Marriott International with a focus on Global Internal Communications and Customer Communications for Marriott’s global headquarters and its timeshare division, Marriott Vacation Club International. She also served as a communications professional for the Smithsonian Institute National Museum of Natural History, The Joint Center for Political and Economic Studies (a public policy think tank), and several communications and public relations agencies where she focused on annual reports, publications, press conferences, multi-lingual PR campaigns and other key communications initiatives.
Ms. White received her master’s degree in Public Communication and bachelor’s degree in Spanish and Latin American studies from The American University in Washington, D.C.
She has served on boards in Georgia for the nonprofit organizations of Camp Twin Lakes and Sheltering Arms. She currently resides in Istanbul, Turkey.