- Journalists and PR Practitioners Will Meet to Focus on Industry Practices, Trends -

(BLACK PR WIRE) – Washington (September 16, 2013) — The National Association of Black Journalists (NABJ) will host the 2013 Media Institute for Professionals and Entrepreneurs, Friday, September 27, 8:30 a.m. at the Associated Press (AP) New York headquarters, 450 W. 33rd St., New York, NY, 10001.

The conference is the group’s fifth annual convening, and is an effort to highlight promising and emerging trends at the intersection of public relations and journalism. The Institute is organized and hosted by NABJ’s Associate Member Task Force, which is a group of public relations, media, marketing, and education professionals.

"The Media Institute presents a tremendous opportunity to gather professionals for rich dialogue around the topics of the day such as the marriage of traditional and new media in journalism and PR, career advancement, and industry ethics,” said Dawn A. Roberts, NABJ Board of Directors, Associate Representative.

Freelance and transitioning journalists, public relations practitioners, entrepreneurs, and students are the expected audience.

NABJ’s strategic partners Prudential, Black PR Newswire, and Visit Oakland are sponsoring this year’s Institute. The Institute is being held in conjunction with NABJ’s Region I conference which is scheduled for Saturday, Sept. 28, also at the AP building.

Terrie M. Williams is the keynote speaker. Williams is Founder/President of The Terrie Williams Agency, a mental health advocate, and the Author of "Black Pain: It Just Looks Like We're Not Hurting.”

NABJ’s primary role as an advocacy group for journalists of color drives its priority to establish relationships with mission-like organizations, and those who can help advance its work.

"It is essential that we seek and value partnerships. In an era where digital convergence has displaced thousands of professionals and diversity efforts in the journalism and PR industries are either declining or forgotten, it is imperative that we build relationships that allow us to help our members build sustainable careers," said Bob Butler, NABJ President.

"We must set objectives that embody that philosophy. That’s why our theme, The Power of Partnerships: Taking your Career to the NEXT Level, and conference content are so timely and relevant."

Click HERE to view the schedule at a glance. Register HERE.

An advocacy group established in 1975 in Washington, D.C., NABJ is the largest organization for journalists of color in the nation, and provides career development as well as educational and other support to its members worldwide. For more information, please visit www.nabj.org.