1-877 BLACKPR (252-2577)
For Immediate Release
June 18, 2020
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press@thegatheringspot.club

(BPRW) The Gathering Spot Announces Challenge to Promote Black Economic Empowerment

#TGSPowerof30Challenge Encourages Individuals and Families to Buy Black

(Black PR Wire) ATLANTA, GEORGIA – Today, The Gathering Spot announced the #TGSPowerof30Challenge to encourage individuals and families nationwide to support Black businesses.

"The most consistent question I've been asked over the last few weeks is 'What Can I Do?' said Ryan Wilson, CEO and Co-founder of The Gathering Spot. "Our approach at The Gathering Spot has been to keep our community inspired, funded, and connected." Wilson, who turns 30 on June 22, wanted to use the day to do something special to support Black economic empowerment and the #TGSPowerof30Challenge was born.

From now through June 22nd, The Gathering Spot is challenging 10,000 people to spend a minimum of $30.00 at a Black-owned business. They have created a webpage (https://thegatheringspot.club/powerof30/) which lists thousands of Black-owned businesses across the country and across industries -- beauty, design, fashion, food, health & wellness, lifestyle, technology, and travel -- for consumers to support. 
 
The goal of the campaign is not just to reach Monday's $300,000.00 goal, but to encourage consistent affinity and support for Black businesses year-round. According to the Empowerment Experiment at the Northwestern University Kellogg School of Management, Black Americans have $1.3 trillion in annual buying power. Currently, less than 3% of Black buying power is spent in Black-owned enterprises. It is estimated that shifting 10% of Black buying power to Black-owned companies can lead to the creation of one million jobs centered around communities of color.

"We want everyone to join us in this challenge," Wilson continued. "But, we especially want to remind Black people of the tremendous economic power we have."

Participants are encouraged to show their receipts through social media posts using the hashtag #TGSPowerof30Challenge.

About The Gathering Spot

The Gathering Spot is a next-generation network of private membership clubs, which serve as a hub of diversity and a cultural epicenter for ideas, one-of-a-kind experiences, gatherings of impact, and transformative relationships. Members of The Gathering Spot are leading entrepreneurs, creators, disruptors, executives, artists, and forward-thinkers who possess the ambition to make an impact in the world. For more information or to apply, visit www.thegatheringspot.club.